PROJECT SUMMARY      |      CHALLENGE     |      RESULTS

PROJECT SUMMARY

Nu Skin

NU SKIN enterprises is an american direct selling and multilevel marketing company which develops and sells personal care products and dietary supplements. NU SKIN was founded in 1984 in utah, united states. The company originated in the u.s. and began its first international operation in canada in 1990. in 1991, the company began operations in asia with the opening of hong kong. in 1996 the company listed on the new york stock exchange. the company markets its products in 53 international markets through a network of approximately 950,000 independent distributors.

We build unique brand identities and imagery creating extraordinary brand experiences.

Analysis

Research & Analysis

Industry Study
COMPETITOR ANALYSIS
Consumer Research
Global & Local Market Evaluation
Opportunity Analysis
Market Research

Design

Design Development

Brand Image
CREATIVE DIRECTION
Conceptual Development
Idea Generation
Visualize Trend & Styles
Examine Applicability
Design & Production

Graphic

Brand Imagery

Corporate Profile
BRAND COMMUNICATIONS
Product Catalogue
Prospectus & Brochures
Marketing Collateral

Space

Interiors & Space Design

Space Environments
RETAIL SYSTEMS
Corporate Interiors
Retail Space Design
Retail Chain Systems Guide
Retail Environment
Retail Visuals & Graphics
Retail Displays/POS/Fixtures
Store Media
Event Environments

Design & Construction
SPACE GUIDE
Retail Space Guidelines
Whitebox & Traffic Flow
Space Zoning
Layout Planning
Construction & Technical Drawings
Construction Guideline
Construction Implementation

CHALLENGE

Nu Skin

In this project, NU SKIN planned to display its brand AGELOC in its Taipei flagship store as the exhibition theme of the quarter.Keeping young is the brand spirit and characteristic of AGELOC. In order to show the distinctive feature of the brand in the market full of brands that advocate anti-aging gene, VOCUIS conveyed the brand spirit by further evolving the gene concept with a method different from window display.
RESULTS

Nu Skin

VOCUIS developed an innovative concept design for the taiwan office’s showroom exhibiting the brand’s new scientific formulation to anti-aging skin care science.
NU SKIN enterprises is an american direct selling and multilevel marketing company which develops and sells personal care products and dietary supplements.NU SKIN was founded in 1984 in utah, united states. the company originated in the u.s. and began its first international operation in canada in 1990. in 1991, the company began operations in asia with the opening of hong kong. in 1996 the company listed on the new york stock exchange. the company markets its products in 53 international markets through a network of approximately 950,000 independent distributors.
ClientNu SkinIndustryBeauty & CosmeticsDate2011Project ServiceGraphic, Space

About Nu Skin

MORECASESTUDIES